Concept Development
What is Concept Development?
Learning is multifaceted. Therefore how we design and deliver our media to support learning outcomes requires a rigorous and considered approach.
Concept development means adopting a strategic and intelligent approach to developing your learning project.
Whether you’re looking to produce video, animation or songs – or all of the above – our expert knowledge and guidance will help guide you towards the best, most effective and budget-friendly creative solutions. All with a laser-sharp focus on making sure you land your learning goals.
Our process
This is how we turn ideas into market-ready products:
The Benefits
1. Maximise budget, avoid waste
By identifying the right goals early and helping to clarify crystal clear objectives, you avoid costly missteps, rewrites, or abandoned production.
2. Maximise project success
With our experience of managing hundreds of successful briefs, we know what works (and what doesn’t).
Our process gives your project the strongest possible foundation, improving your chances of exceeding expectations.
3. Expert knowledge, competitive edge
Our unique blend of expertise across publishing, education, and media means we understand diverse demands. This cross-sector insight translates into smarter solutions and a sharper market position for you.
4. Creative insight, innovative solutions
We bring together creative ideation and production know-how. From concept to workflow, we design ideas that are not only original but also practical — optimised for budgets, timelines, and the tools available today and tomorrow.
Case Study
Client
Project
Description
Outcome
Testimonial
Pricing
Essentials (£2,000–2,500)
1x sample script
Episode outline grid
Visual moodboard
Core creative (£4,000–4,800)
Adds: second script, cast + tone guide, green screen/B-roll plan
Full development (£6,500–7,500)
Adds: stylised mood film, creative deck, visual guide
