In our first edition of Meet the Team, we’re introducing our newest team member. Read on to find out more about Jye, our Post-Production Manager.

There is a wealth of research examining the influence of music on our brains, emotions and behaviour. In this article, we take look at the power of music and its potential as a tool to aid learning and development.

With a smorgasbord of music to pick and choose from in today’s era of music streaming, it can be argued that children are acquiring musical tastes faster than any generation before them. Our Creative Director, Luke, reflects on what this means for our educational children’s songs.

For Pride month we’ve taken a look at some of the reasons why Pride is still important in 2024 and looked at ways that we can improve diversity and inclusion at Creative Listening.

Think of your favourite films, books, anecdotes. How did they make you feel? Uplifted, inspired, empowered, excited, moved, understood, hopeful? Whatever the sentiment, the common feature is that they all made you feel something.

TikTok exploded onto the social media scene in 2018 making headlines due to its killer combo of user-friendly video editing tools plus a turbo-powered algorithm. At over 1.7 billion users, the cultural impact of the short-form video social media app is undeniable.

A video script is the blueprint for a video production. As is obvious, it outlines the story, the characters, the dialogue, and the action. But what isn’t so clear is how a well engineered script takes into account all of the important production parameters.

Here are some broad guidelines that we follow at Creative Listening to ensure that everyone involved in the project understands and follows the process so that we end up with happy post editors and a happy client :)

Casting is one of the most important aspects of a video production. The right cast makes all the difference, helping to bring the story to life and truly engages your audience.

When our students are surrounded by such eclectic and sophisticated music in the real world, then we need to ensure that we’re meeting their needs through their educational music. This music has to be broad, it has to be well written and well produced. It has to be diverse. It has to engage and excite. It has to not patronise the listener. It has to sound current and relevant. It has to sound great.

Start by defining your goals. What do you hope to achieve with your video? Do you want to educate your audience about a particular topic, persuade them to take action, or simply entertain them?

Coming up with great ideas for ELT courses is an exciting and creative process. However, sometimes the ideas come quickly and sometimes it takes time and effort to find the right approach…

We use a fantastic platform called Frame.io for collating client feedback on the videos we produce. This is how it works.

So I wondered how AI would match up when pitched against ME (ELT production specialist) to write a short blog entitled: “Why is getting the right cast for an English Language Teaching drama series so important?”

SEO is important for an English Language Teaching and educational video, audio and songs production house because it can help them (us) rank higher in search engine results pages :)