When our students are surrounded by such eclectic and sophisticated music in the real world, then we need to ensure that we’re meeting their needs through their educational music. This music has to be broad, it has to be well written and well produced. It has to be diverse. It has to engage and excite. It has to not patronise the listener. It has to sound current and relevant. It has to sound great.

Start by defining your goals. What do you hope to achieve with your video? Do you want to educate your audience about a particular topic, persuade them to take action, or simply entertain them?

Coming up with great ideas for ELT courses is an exciting and creative process. However, sometimes the ideas come quickly and sometimes it takes time and effort to find the right approach…

We use a fantastic platform called Frame.io for collating client feedback on the videos we produce. This is how it works.

So I wondered how AI would match up when pitched against ME (ELT production specialist) to write a short blog entitled: “Why is getting the right cast for an English Language Teaching drama series so important?”

SEO is important for an English Language Teaching and educational video, audio and songs production house because it can help them (us) rank higher in search engine results pages :)